Content Repurposing

Turn your website into a steady source of social content.

Repurpose website and blog content without starting from a blank page. Recasto finds useful takeaways and images, then helps you create social drafts from the pages you choose.

Try it for free
Recasto content repurposing settings for choosing a website, image source, and writing style

Start with content you own

Reuse the articles, guides, and service pages you have already created for your audience.

Choose the source pages

Review pages found from your site and select the URLs that fit your current content plan.

Keep control of the output

Set your preferences, review every draft, and decide what is ready to publish.

How it works

From website page to social draft, with you in control.

Automate the repetitive work of finding and reshaping source material while keeping the editorial decisions in your hands.

01

Connect a website

Add a website or blog so Recasto can find pages and source material for your social content.

02

Select useful pages

Review matching URLs and choose the articles or pages you want to turn into posts.

03

Create and review drafts

Use the selected source to prepare ideas and images, then edit the drafts before scheduling or publishing.

Source settings

Choose how Recasto finds content

Set your website, preferred image source, writing style, and connected channels to guide each content run.

Recasto content repurposing account settings for connected social channels

Page selection

Build from the pages that matter

Review pages matched from your sitemap and keep only the URLs that support your next campaign or publishing plan.

Recasto list of website pages matched from a sitemap for selection

FAQ

Questions about Content Repurposing?

What website content can I repurpose?

You can use public website and blog pages that Recasto can access. Select the pages that contain information you want to adapt into social posts.

Can I choose which pages are used?

Yes. Review the pages Recasto finds and select the URLs that fit your content plan before creating drafts.

Does content repurposing publish posts without review?

No. You can review and edit generated drafts before choosing whether and when to publish them.

Put the content on your website to work.

Bring a useful page into Recasto and turn what you have already published into your next social post ideas.

Try it for free